Target Audience

The magazine I am researching is Bon Appetit. My magazine has the same target audience as this magazine because they are both food fanatics or upcoming cooks that are interested in looking creative meals or just to find inspiration. They marked their products by having a website, podcasts and, they have a facebook page. When clicking on their website a pop-up appears to enter your email so you can receive promotions and notifications for their magazine. The podcast talks about the dishes they are making and the Facebook is used to make announcements of events and magazines they promote. The persuasive elements they are using makes their audience feel welcome by their videos and their facebook page simply looks appealing and clean.